This Privacy Policy explains how Gengames Interactive FZCO ("Gengames", "we", "us") processes personal data when you play the Android version of Bloghouse Rivals ("the Game"), distributed through Google Play.
The iOS version of Bloghouse Rivals is published on the App Store by Eponymical Games Ltd, which is responsible for it under its own privacy policy.
About us
We are the controller of the personal data described here (we decide why and how it is processed):
- Name: Gengames Interactive FZCO;
- Address: Dubai, Silicon Oasis, IFZA Free Zone, United Arab Emirates;
- Contact email: ceo@genhood.com.
No account, data on your device
The Game does not ask you to register or sign in, and it does not ask for your contacts, camera, microphone, photos or location. Your house, progress, settings and the house name you type are stored on your device. Chats with the in-game creators are scripted and run on your device: what you pick or type there is not sent to us or to an AI provider. If you allow notifications, the Game schedules optional reminders on your device.
What data we process and why
- Player ID and game services. When the Game starts, Unity Gaming Services (Unity Technologies) signs the device in anonymously and assigns a random player ID. The Game uses it to load game content, to keep in-game currency and item records consistent (Unity Economy and Cloud Code) and to link purchases to the player. Unity receives the player ID, technical request data and the game records these services need.
- Purchases. Google Play handles checkout and payment details; we do not receive your card details. Our purchase service, PurchaseKit, checks each purchase with Google Play and records the product, order and purchase-token references, purchase status, price and currency under a pseudonymous account identifier derived from your player ID, so that items are granted once. PurchaseKit also receives which in-game offers were shown, opened or bought, so we can measure the shop.
- Analytics. Google Firebase Analytics receives gameplay and purchase events, an app-instance identifier, app and device information (model, operating system, language), approximate region and Google Play install-campaign information. The Game turns off advertising-ID collection and advertising-personalisation signals in Firebase.
- Support messages. If you email us, we receive your email address, name if you give it, and the content of your message.
We use this data to run the Game and its purchases (performance of our agreement with you), and to understand how the Game is played, fix problems and prevent abuse (our legitimate interests). We do not process sensitive data such as health, religion, ethnicity or sexual orientation.
Advertising and tracking
The Android version shows no ads and does not collect the advertising ID. Its app package includes a Meta (Facebook) software component that is switched off: it does not start or send data. In Android versions published before 23 October 2026 that component recorded app installs and launches together with the advertising ID for advertising measurement; updating the Game stops this.
Our partners
- Google (Google Play distribution and billing, Firebase Analytics) — Google Privacy Policy;
- Unity Technologies (Unity Gaming Services) — Unity Privacy Policy;
- PurchaseKit, our purchase-verification service hosted on Google Cloud.
We do not sell your personal data and we do not share it for cross-app advertising. These partners may process data outside the United Arab Emirates and the European Economic Area, including in the United States. Where the law requires it, we rely on safeguards such as the European Commission's standard contractual clauses.
How long we keep data
We keep data while you play and for up to three years after your last game session, so that game progress and purchases can be restored and disputes resolved. Data on your device stays there until you delete the Game. Where the law requires a longer or shorter period, we follow it. Google keeps Google Play transaction records under its own terms.
Your rights and deletion
Depending on where you live, data protection law (including the UAE Personal Data Protection Law, the EU and UK GDPR and the California Consumer Privacy Act) gives you rights to access, correct and delete your data, to object to or restrict its processing and to receive a copy. Because the Game has no account, there is no delete button in the Game: uninstalling it removes the data on your device. To delete the records held for your installation by Unity, PurchaseKit and Firebase, or to use any other right, email ceo@genhood.com with "Bloghouse Rivals Android" in the subject. We may ask for details that help us find the records linked to your installation, and we reply within one month. Deletion cannot be undone: progress and purchases linked to the deleted player ID cannot be restored. You may also complain to your local data protection authority.
Children
The Game is intended for players aged 13 and older and is not directed at children. If you believe a child under 13 has used the Game, contact us and we will delete the records linked to that installation.
Security
Data is sent over encrypted connections (HTTPS) and stored with our partners under access controls. No method of transmission or storage is completely secure, but we work to protect the data we process.
Changes
When this policy changes, we update the date at the top of this page. Significant changes will also be announced in the Game where appropriate.